Posted on December 20, 2012
Here is a great list of influencial supporters of digital publishing. If you're in this world, and want to know how it's progressing, here's a great way to get started. First, use these hash tags (#) #Library, #KidsLit, and #ebooks.
Second check out the tweets of the following folks. Thanks so much to Deanna Utroske @DeannaUtroske at Digital Book World @digibookworld for this information which I've taken from her blog.
Audrey... continue reading →
Posted on December 18, 2012
Apple iBooks allow children’s authors to make bold, bright colorful picture books. Apple iBooks Author software is free and very powerful. But, sadly, you’re not going to get a lot of sales through iBooks. Apple iBooks Store is not the first place people go look for books.
Where do people look for e-books? You know the answer already. People look for books on Amazon. Alas, because Apple and Amazon are big rivals, Amazon does not offer... continue reading →
Posted on December 17, 2012
Are you a writer with a paper children’s book who wants to see how it would sell as an e-book? Or are you an aspiring author who loves to write but doesn’t want to bother with the technicalities of an e-book? E-BooksAndKids is introducing its new e-book conversion services.
Our first clients are the author-illustrator pair Marilyn Mariani and Karen Cappetta. Their book “The Tres Rude Princess and Her Nose” is a hardback book, but they... continue reading →
Posted on December 14, 2012
The publishing industry has undergone a tectonic shift over the last ten years. Thinking about the recent economic and technical changes can make one wonder how traditional publishers survive at all:
• 1 • The enormous growth of e-books
• 2 • The reduction in number of indie booksellers
• 3 • The emergence of print-on-demand
• 4 • The demise of Borders, leaving Barnes and Noble as the only large, national bookseller
• 5 • The... continue reading →
Posted on December 12, 2012
Don't want to spend $500 on a tablet for your child this holiday? You don't have to if you purchase an iPad Mini. In fact, you don't even have to pay more that $50 if you go for an iPod Touch.
As pundits predict that gifts from Apple will be break-away best-sellers, and most-requested gifts for kids in 2012, parent's don't have to get the full-on iPad to give their kids a great reading experience. The iPod Touch and iPad Mini are... continue reading →
Posted on December 7, 2012
Marketing an e-book is very different from marketing a traditional book. The differences represent a shift in marketing from a top-down, broadcast (one-speaks-to-many) approach to a more inclusive, conversational approach where real readers get to participate in making a book successful. Here are teh top three differences between marketing an e-book and marketing a traditional paper book.
1. Time squeeze
For traditional... continue reading →
Posted on December 5, 2012
Are e-books still growing like crazy? A recent survey by the Association of American Publishers indicates that growth of e-books is slowing.
Children’s e-book sales had surged in the beginning of the year, but only grew about 50% in August 2012. Adult e-books sales were only up 34.
So they call 50% growth a slowdown… If 50% growth during a recession is a slowdown, then I’ll take it.
Think about the year 2012 as a whole. This year... continue reading →
Posted on December 4, 2012
What new technologies do children really want this holiday? Of all the electronics available to them, children overwhelmingly choose an Apple iPad. This is great news for the creators of e-books, because the iPad works as an e-reader for every platform there is: Kindle, Nook, iBook, Kobo, and a whole host of other e-readres. This information is care of the polling company Nielsen.A full 48% of children polled chose iPad as the gift they... continue reading →
Posted on November 19, 2012
With all due credit to Damial Kulash Jr., lead singer of the band OK Go, I'd like to propose a list of guidelines for success in publishing e-books.
Kulash wrote an article in the Wall Street Journal outlining how success in the music business is no longer about coming out with CDs. He should know. His music is fun but what makes his band great are the creative ways he entertains via the internet like the fantastic flip-art like video... continue reading →