Tips, news, and services for e-book authors and indie publishers

What’s a “white label” e-book company?

by BB

Are you a traditional book publisher or writer looking to take your list digital—but don't want to get involved with learning ePUB, iOS HTML5, and all the other technical details? You’ve got a lot of options to choose from if you’re interested in engaging a “white label” ebook production and delivery service.

Your brand, their tech services

White label ebook services create ebooks and apps that are fully branded with your own icons, logos, and splash screens. These companies stay in the background, you pay them to create your book exactly the way you choose. Their expertise means you and your staff don’t need to learn the technologies behind the digital titles. White label ebook producers stay up-to-date with the changes and rapid advances in ebook tools and platforms, so you can focus on what you do best—write and publish content.

Many white label ebook production companies offer services. Here are three that hav been busy building ebooks for publishers worldwide:


Falls Church, VA-based Aptara has worked with publishers for 24 years, long before today’s digital revolution. That longevity and depth gives the company solid footing. Carmen Lamb, Business Development Manager at Aptara offers her clients this advice: “Don’t wait for one spec to emerge.” Today, a range of platforms, or “specs” are available to consumers: Kindle, iBooks, Nook, EPUB, MOBI, not to mention apps sold via iTunes and Google Play.


BlueFire allows authors and publishers to create white label apps and ebooks for a range of platforms. Blue Fire promises that its process allows you to produce your ebook  and make it available in as little as two weeks.  BlueFire ebooks can be viewed on iOS and Android as ePUB and PDF content, and are compatible with most online book stores and libraries around the world.


Yudo ias been a digital partner to publishers for more than ten years. “We were a production service for creating digital editions back when PDFs first hit the market,” says Miranda Tadros, Senior Account Manager at Yudu. In addition to offering full-service ebook and app creation services, Yudu offers an integrated platform that allows client more of a do-it-yourself system. This option allows clients to produce digital versions of their titles for multiple platforms from a single file. “We ask for no rights, no royalties, publishers get to keep 100% of the sale,” said “The publishers get to keep their brand in the highlight. We’re the Oz behind the scenes.”

Posted by BB on July 17, 2013 in E-book Publishing Tips